
Return on Equity Reform
COST CONTROLCOST DISTRIBUTIONCUSTOMER AGENCY
Last Updated September 22, 2025
AT-A-GLANCE
IMPACT TIME HORIZON
Medium Term (2–5 Years)
POTENTIAL COST SAVINGS
Variable
CONTEXT AND BACKGROUND
About 63% of electricity customers in the United States are served by investor-owned utilities whose rates are regulated by public utility commissions (PUCs), and the regulator-established return on equity (ROE) has a direct impact on a utility’s rate of return (ROR), or profit. In simple terms, ROE is the allowed rate of profit on capital investments made by utilities and accounts for about 15-20% of customer bills. The equation below shows the role of ROE in determining a utility’s rate of return.
The terms in blue can be directly calculated and are not a challenge for regulators, while the term in red can only be estimated. The objective of regulators is to set the ROE equal to a utility’s cost of equity (COE), the rate of return on utility stocks required by investors, but the COE can only be estimated using financial models.
However, the evidence suggests that authorized ROEs have been consistently higher than COE over the last 30 years. This leads to unnecessary costs for customers and perpetuates “capex bias”, the incentive for a utility to prioritize capital investments above other solutions (even if they are more cost-effective).
Excess ROEs have cost customers an estimated $5.9 billion per year over the past 30 years. State legislatures can drive ROE reform in several ways such as setting requirements for the financial models used to estimate COE, providing more support for regulators to understand financial methodology, establishing statutory limits or guidelines for ROE, or linking ROE to state policy objectives using performance incentive mechanisms (PIMs).

Impact Time Horizon
How long it typically takes for changes to materialize in utility behavior or customer bills
MEDIUM-TERM (2–5 YEARS)
ROE is set in rate cases which take 12-18 months to complete. After that, customers will experience immediate bill savings from the reduction in ROE, but the longer-term cost savings coming from reduced capex bias will take longer to materialize.
Potential Cost Savings
The level of cost savings that can reasonably be expected to result from this policy
variable
Cost savings will vary with policy design and implementation, and utility ROEs vary from state to state. Researchers estimate that higher than necessary ROEs have lead to excess costs of $2.5-$8.8B per year in the United States over the last 30 years, while other estimates are lower.
Target Cost Drivers
The policy can help to ease customer cost pressures created by these drivers
Aging grid infrastructureFuel price volatilityExtreme weather/wildfiresLoad growthMisaligned utility incentives
Legislative Design & Implementation Considerations
Legislatures can consider several options to reform the process for establishing utility ROEs:
FINANCIAL MODEL REQUIREMENTS
Requiring the use of the capital asset pricing model or discounted cash flow model to determine ROE is in line with existing best practice. Two other common models, the expected earnings analysis model and the risk premium model, have been prohibited by FERC for not adhering to sound financial logic; however, utilities frequently employ these models in state proceedings to receive high ROEs. Legislation could also direct regulators to more heavily scrutinize key model assumptions like interest rates and growth rates which can lead to inflated ROEs. Lastly, legislation which prohibits benchmarking ROEs to utility peer groups can help break the cycle of awarding excessively high ROEs.
RATE OF RETURN (ROR) = COST OF CAPITAL (COC)
Codifying the ROR = COC standard adopted by the Supreme Court in 1944 would ensure that utilities earn a fair rate of return without imposing excess costs on customers. Evidence shows that utility ROEs have been consistently higher than actual utility COEs over the past 30 years, indicating that the allowed ROR for utilities has been much higher than utilities' true COC.
REGULATORY FRAMEWORK
Enabling the use of performance-based regulation (PBR) tools like revenue decoupling, earnings sharing mechanisms, and PIMs can better align utility ROEs with state policy goals and mitigate the impact of excessively high ROEs on customers. However, the interplay between these tools is complex so legislatures can consider if regulators need additional support to study and implement these reforms.
PUC SUPPORT
Providing greater financial training for regulators can help them interpret utility ROE proposals and critique model assumptions and limitations appropriately. Research has shown that regulators with more financial training have set ROEs more aligned with standard financial principles than their counterparts, so providing more training to commissioners and staff could lead to ROEs which are closer to utilities' true COE.
The table below provides examples of how authority and responsibility for ROE reform may be distributed across key entities.
| VENUE | POTENTIAL ROLES |
|---|---|
| Legislature |
|
| Regulator |
|
| Administration |
|
| RTO/ISO |
|
REAL-WORLD EXAMPLES
While it's unclear how many states have considered or enacted ROE reforms, at least six states introduced ROE reform-related legislation in 2025.
Florida
Florida considered legislation (C.S./S.B. 354) which would require the Public Service Commission to keep allowed ROEs close to the risk-free rate of return and submit annual reports to the governor and legislature on ROEs.
Kansas
Kansas considered legislation (H.B. 2032) to directly link allowed ROEs to rate increases, allowing regulators to increase/decrease a utility's ROE by 0.5% depending on whether rates increase by less than 1% each year.
New York
New York considered legislation (S.B. S1896), which would have established a common financing methodology by which regulators established the allowed ROE for all regulated utilities.
Other states like New York, Illinois, and Hawaii have PIMs that can increase/decrease a utility's ROE depending on their performance.
FURTHER READING
- "Rebalancing 'Return on Equity' to Accelerate an Affordable Clean Energy Future" - RMI, 2025
- "Cost of Capital and Capital Markets Primer for Utility Regulators" - National Association of Regulatory Utility Commissioners, 2019
- "Demystifying Utility Rate of Return" - Mark Ellis, 2023
- "ROE Model Analysis in the Current Financial Environment" - Rothschild Financial Consulting, 2023